Case Study Accelerating growth for Volumez by building an integrated AWS-Volumez solution and embedding AWS channel sales

IMPACT

CONNACT played a pivotal role in establishing a robust AWS-Volumez partnership from the ground up. By deepening and focusing their joint offering, we refined the ‘better together’ narrative, creating a compelling and unified message. Our efforts culminated in the effective establishment of Volumez’s strongest sales channel through co-selling, significantly boosting their market reach and sales performance.

PHASE

  • Step-Up
  • Ramp-Up
  • Scale-Up

ABOUT VOLUMEZ

Volumez emerged in 2020, with an ambitious mission to revolutionize modern cloud data infrastructure. Founded by seasoned entrepreneurs with deep expertise in cloud technology, the team envisioned a future where cost, complexity, and risk would be eliminated out of modern cloud data infrastructure, paving the way for unprecedented efficiency and scalability for customers. Strategically located in the San Francisco Bay Area with R&D in Tel Aviv, Volumez operates at the heart of the global tech industry.

SOLUTION

Although Volumez had previously collaborated with AWS, the partnership lacked a cohesive and effective business strategy. This is where CONNACT’s expertise made a significant impact.

CONNACT meticulously built the AWS-Volumez partnership from the ground up, refining the joint offering by seamlessly integrating Volumez’s ‘better together’ story with the AWS narrative. This alignment not only strengthened the partnership but also enhanced the overall value proposition within the cloud Marketplace ecosystem.

CONNACT provided comprehensive training for the Volumez team. This training focused on effectively navigating the AWS ecosystem and converting opportunities into tangible business outcomes, ensuring that the Volumez team was equipped with the necessary skills and knowledge to succeed.

Moreover, the CONNACT team took a hands-on approach by generating initial high-quality calls, laying the foundation for a strong sales pipeline. This proactive effort resulted in the establishment of Volumez’s most powerful sales channel to date, driving significant growth and market penetration.

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AT A GLANCE

  • 40-50

    Quarterly AWS sales engagement

  • Hundreds of Thousands of $

    Opportunities pipeline value

  • 5

    AWS sponsors in selected mutual use-cases​

“CONNACT started by deeply understanding our pricing and GTM model, and helped us pick the right strategy for our initial listing, then built it with our product team. Our capability to offer Private offers almost immediately greatly improved our Co-Selling engagements with the AWS sales teams.”

Shai Harony, Head of Sales, Volumez